Storytelling for B2B companies
Storytelling for B2B companies B2B content marketing for complex tech and industry solutions Although, long established in the B2C sector, only a few industrial and technology companies rely on storytelling. [...]
May 2023
May 2021
Accessibility for websites
Digital accessibility: Make your website BITV 2.0 compliant Accessibility for websites goes beyond fulfilling legal obligations. It means removing obstacles to ensure that everyone, regardless of their physical or cognitive abilities, their [...]
March 2021
How to switch easily to Google Analytics 4
What is Google Analytics 4? As of October 2020, Universal Analytics successor Google Analytics 4 is officially no longer in beta. The tool is designed to deliver better ROI for websites, apps, [...]
July 2020
A new corporate design backed by neuromarketing – portrino GmbH
A new corporate design backed by neuromarketing (No) question of taste – basing corporate design decisions on target groups Sooner or later, every company faces the challenge of relaunching its website, and often, [...]
April 2020
Fast & uncomplicated: we help you build your online shop!
Fast & uncomplicated: we help you build your online shop! Why is e-commerce worthwhile right now? Product sales without an online shop is hardly conceivable, especially given the special circumstances arising from the [...]
February 2020
TYPO3 Update – For a secure and high performance website
TYPO3 Update - For a secure and high performance website With its new release in Octobre 2021, the 11th version of the Open Source CMS TYPO3 will soon be available. Almost simultaneously [...]
May 2019
TYPO3 update 11.5 LTS – A deliberate approach and sensible investment
TYPO3 update 11.5 LTS - A deliberate approach and sensible investment In Octobre 2021, TYPO3 released version 11.5 LTS. Support for version 9.5 expired almost simultaneously. This increased the risk of [...]
January 2019
Visual content marketing – the importance of images as a content element
Images as an important part of content marketing Images as an important part of content marketing Whether in the form of photographs, graphics, icons or GIFs - today's content marketing can [...]
August 2018
Google ads – professional support for more success
Google ads - professional support for successful ads Google Ads is a versatile advertising platform which can strengthen your online presence and increase sales figures. However, a Google Ads campaign requires continuous [...]
July 2018
Online texts – a challenge for writers and readers
Online texts - a challenge for writers and readers In contrast to traditional forms of media, the internet floods its audience with information. Readers are left to sift through content independently, and [...]
